Issue No. 01 · Front of Book

Page 9 of 100

Trend Report

Wedding Trends

What Canadian couples are asking for this year, and what they've stopped asking for.

Styled wedding tablescape with layered linen and glassware

Trends in this industry move slower than the internet suggests. What follows is not a forecast; it is what Canadian couples booked over the last 12 months, drawn from the collective's own calendars.

  1. 01

    The long dinner

    Seated dinners are stretching past 2 hours on purpose. Courses are paced, speeches are broken up between them, and the dance floor opens later and hotter.

  2. 02

    Colour, finally

    Ivory is no longer automatic. Champagne, bronze, deep green and true black are appearing in gowns and, more often, in second looks.

  3. 03

    Fewer guests, better night

    The 80-guest wedding has held its ground since 2021. Couples are spending the same money on half the room.

  4. 04

    Lighting as the budget line

    The single biggest shift in design spend. Couples now allocate to lighting before florals in ballrooms.

  5. 05

    Regional menus

    Nova Scotia scallops, Okanagan wine, Alberta beef, Quebec cheese. Guests remember food that comes from somewhere.

  6. 06

    Live musicians at the ceremony, DJ at the reception

    The hybrid has become the default rather than the upgrade.

  7. 07

    Weekend format

    Welcome drinks Friday, wedding Saturday, brunch Sunday. Especially for guests who travelled.

  8. 08

    Documentary photography

    Posed family formals still happen, but the album couples want is the one where nobody is looking at the camera.

“The 80-guest wedding has held its ground. Couples are spending the same money on half the room.”